day 762: Purity

"But now you must be holy in everything you do, just as God who chose you is holy."

There was a time that when we heard or read about the product that was "99 44/100% Pure", that we would have immediately known that it was Ivory Soap. Since I am not a business historian, I can't say whether or not the claim was accurate, but it worked. Today, it's harder because of regulatory standards to make claims unless they are fully substantiated. Yet still the claim of purity remains one of the best ways to convince and influence a consumer. What is there not to like about purity? When we hear that something is pure we also seem to want to extend the purity and goodness to the company and the intentions of those who are making and selling the product. We like the idea that someone cares about making something that is pure. We want to believe that these people behind the products are also pure of heart. But, we must be careful about our claims because there may not be any other statement that will attract greater scrutiny. Just as we want to believe that something can be truly pure, there are also others who want to be the ones that prove the claim to be false.

We are to be as pure and as holy as we can be. We are told that many times in God's Word. But, we can't be pure or holy unless we are doing so to be in the likeness of Christ. If we are only striving to be pure, as in good, then we may be doing well, but we are not centered where God wants us to be. What we are told to do is to be holy as God is holy. As we work it is certainly not easy to be holy or to be pure. We are faced all day long with those areas and things in our jobs that do their best to pull us away from Him. It may not be that we are doing anything that is obviously wrong, dishonest, or not becoming. But, underneath it all work can make us take it all on our own, depend upon only ourselves, and forget who it is that we are to depend, rely and call upon. When we are trying to go it alone, without God as our center and director, then we cannot be holy and pure as he wants us to be. As we start this week let's consider how pure our intentions are and how hard we are worKING to be holy in His eyes?

Reference: 1 Peter 1:15 (New Living Testament)